Lucky Labs

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Founding Head of Sales

  • Sales & Marketing
  • Full-time
  • NYC, NY
  • Remote friendly
  • 175K - 350K USD a year

We’re looking for an entrepreneurial Head of Sales — Lucky’s first — to join our growing team of 8.

What we’re building

We’ve flipped traditional commerce enablement on its head by reimagining the omnichannel relationship between brands and retailers. Today, brands and retailers compete for customers. If the retailer wins, the brand loses (and vice versa).

With Lucky, we enable retailers and eCommerce brands to work together to get products to consumers faster, leading to a better retail experience for everyone involved - brand, retailer, and consumer.

Who we are

You’ll join:

Sneh, Cofounder / CEO.

  • Retail & consumer purchasing behavior expert. 3 years driving consumer behavior efforts at leading agency; helped launch a $20M VC fund/accelerator.

Nafis, Cofounder / CPO.

  • Product & UX expert. Built successful agency; led product and engineering efforts at companies ranging from VC-backed startups to Fortune 500 enterprises.

Long, Software Engineering Lead.

  • Engineering expert and previous VP of Engineering at AxleHire, same-day delivery startup which has raised 30M+.

Nick, Software Engineer.

  • Full-stack software engineer with a focus on commerce; previously, software engineer at Amazon.

We’ve raised significant funding from top VCs and executives in our space (Unusual Ventures, Plug and Play, among many others) and are dually headquartered in New York City and Miami.

How you’ll add value

We’re early in our journey, and there is a lot a to build. Over the past 6 months, we’ve seen increased demand within our core segment. This is validated by our key retail partnerships, which - literally - open the door to hundreds of new clients who we know will see immediate value in the Lucky platform.

As Head of Sales, you’ll take charge of our Go-to-Market strategy, and partner directly with our founding team as we iterate towards product market fit. While you’ll focus primarily on selling into digitally native brands (our ideal customer) with retail distribution, you’ll also help extract value from partnerships with retailers, distributors, and other channel partners to drive volume in customer acquisition. You will become the spokesperson of Lucky in industry-sales settings such as conferences to generate high-value leads. You’ll work alongside our founders to close our most strategic deals and manage a pipeline of brands that create huge returns for Lucky’s growth.

Here are some examples of things you’ll do in the next 6 to 9 months to help spearhead our success:

  • Build top of funnel sales outreach and generate a growing pipeline of brands from a known list of potential customers.

  • Manage pipeline — from earliest touchpoint through successful implementation, optimizing for conversion at every stage.

  • Build momentum for our sales culture within Lucky.

  • Closing and activating customers with the founders.

  • Define and enforce our early pricing model.

  • Analyze and help us initiate high-ROI marketing activities

  • Build and utilize case studies for validation and sales proof

  • Support building a predictable revenue model and forecasting with founders

  • Explore hiring plan and sales team structure for next phase of growth


  • An obsession with execution; an appreciation for detail.

  • You are a fast learner. We value aptitude > experience.

  • A strategic, analytical mind; a developed ability to oversee all avenues of revenue-generating business.

  • Low ego; team always comes first.

  • Rich experience building sales momentum and substantial pipeline within a growing sales organization.

  • A hands-on mentality, and a do-it-yourself-first approach. While keeping immediate execution top of mind, you also understand the importance of building for the long-term (Ie. playbooks which will come in handy as your team scales).

  • The belief that building great relationships is pivotal to early-stage success.

  • Proven experience optimizing CRMs to achieve maximum engagement with customers.

  • Passionate hunger for making impact; you understand that each closed-won brings the whole team closer to our goals.

  • Ability to contribute to our product marketing efforts by identifying high-ROI opportunities to engage with our customers.

  • Experience within a high-growth, results-driven startup organization.

Nice to haves

  • Demonstrable experience working directly with e-commerce, commerce tech, and/or the retail ecosystem.

  • Excitement to work in the greater NYC or Miami metros.

Why Work With Us?

  • We are a high-growth company - We've raised an oversubscribed seed round and anticipate growing rapidly throughout this year (with the goal of building a team around you as we grow).

  • We are true builders - We deeply believe in our vision for omnichannel commerce, and are constantly working on building products that enable every brand and retailer to collaborate with each other rather than compete.

  • Backed by the best - Our investors include top-tier VCs and founders that have invested in tech unicorns like Dropbox, Honey, Carta, Webflow, AirTable, Shippo, ReCharge, and more!

  • Our team is unique and flexible - We are remote-friendly with a global team that is highly diverse. Our leadership is based between NYC and Miami, giving us great hubs to meet, work, and connect. We work hard, but also value friendships and fun.

  • We make staying organized feel easy - We’re power users of tools like Hubspot, Asana, Slack, AirTable, & Notion, and anything else that you might need to succeed!

Our Compensation Philosophy & Benefits

As compared to other well-funded, Seed and Series-A Startups, we aim to pay at-market for cash compensation and well above market for equity compensation. As we set out to build the next great eCommerce tech company, we want you to be acutely aware that a successful outcome can be life-changing for you.

Additionally, we are serious about providing benefits that enrich and support the lives of our team.

  • We’ll pay for you to get together with the rest of our team numerous times per year.

  • You’ll have the freedom (and our trust) to work autonomously alongside a group of tight-knit teammates.

  • Health Insurance (medical, vision, dental).

  • Unlimited PTO and Sick leave.

  • $75 per month reimbursement for gym membership or other fitness expenses.

  • $100 per month reimbursement for mental health services (therapy, career coaching, etc).

  • $100 per month reimbursement for education relevant to your work (courses, seminars, books, etc).

Our Interview Process

  1. Conversation with Sneh, Co-Founder & CEO — 30 Minutes

  2. Conversation with Chris, Talent Partner — 30 Minutes

  3. Conversation with Nafis, Co-Founder & CPO — 30 Minutes

  4. In-person Interview in NYC, were you’ll demonstrate your experience building and scaling a sales pipeline, process, and team — 2.5 Hours

    1. Example onsite projects:

      1. Showcase how you would build a scalable pipeline.

      2. Demonstrate how you will simultaneously set goals and hit current KPIs during your first three months on the job.

      3. Explain your detailed approach for closing your first Strategic customer.

  5. Reference conversations

  6. Final discussions

  7. Offer

If this is you, please reach out directly to Sneh Parmar ( or Chris Marty ( to express your interest in learning more.

Remote restrictions

  • Must be a resident of United States